Definition
A unit produces goods, who seeks to access distributors, retail points, and end-users to supply products to the market
Role: Exclusive product supply channel nationwide, actively owning a sales and commercial marketing team.
Challenge
Distributors/main contractors will utilize their own ERP system to manage their business operations, completely independent of the Distribution System.
Customers management
Manage parameters that affect the results of automatically creating purchase orders for distributors
Sales Routes
Managing sales area, frequency of retail point visits by sales man for different types of retail points
Products
Managing information, attributes, and priorities of similar products (only differing in packaging, production time, etc.) distributed by the company
Prices & Promotions
Managing purchase prices from distributors, selling prices at retail points or from distributors to retail points for products, company-wide promotions applied to regions, areas, distributors, and retail points
Product Displays
Managing the company’s display programs applied to regions, areas, distributors, and retail points
Order Quality
Managing parameters affecting the automatic order creation results for distributors
Sales Targets
Automatically setting targets for sale representatives based on key performance indicators, sales results, and the company’s desired goals
Customer Classification
Automatically classifying retail points based on business results within the company’s defined cycle
Market Survey
Collecting retail point information as per the company’s needs
Definition
Enterprises or organizations are specialized in distributing products from manufacturers to retail stores or end consumers.
Role: Exclusive product supply channel within a province/city, need to use an operational management system that complies with the standards of a particular manufacturer/general distributor and an accounting system to strengthen and enhance the business model.
Challenge
Each distributor must use a legal system to manage operation belong to a specific manufacturer or mega distributor and an accounting system to consolidate her whole business.
Customer Care
Managing the list of retail points for each sales route, planning outlets care on a daily basis
Pricing & Promotions
Managing selling prices and promotions as desired by distributors, can be applied concurrently with the company’s promotions
Buying & Selling Process:
Managing the order placement process, tracking orders, receiving goods from the company to the distributor’s warehouse, and delivering goods to the retail points
nventory
Collecting retail point information as per the company’s needs
Definition
The unit is responsible for customer care and sales as assigned (Field-force Assistant – FFA).
: ntroducing merchandise, new products, display programs, promotions, providing sales support to customers (distributors, outlets), and responsible for acquiring new customers for the company.
Challenge
Diversity in applications for various entities leads to increased time and costs for maintenance and upgrades of applications.
Initial investment costs for equipment.
Manage compliance/synchronization of the team’s work when out in the market.
Operations
Managing working hours, visitation times (minimum, maximum), specifying visitation distance for retail points, managing start and end times of workdays
Budget
Supporting real-time budget checks (sufficient/insufficient budget) for budget-controlled promotions
Inventory
Allows real-time inventory checks for products for sale, promotional products (sufficient/insufficient)
Classification & Customer Care
Different care plans for each customer group
Sales Order Setup
Based on purchasing & inventory history of FFA retail points to support recommending products and the quantity of retail points to purchase
Sales Training
Allows managers to provide on-the-job training for sales representatives to meet work schedules
Market Survey
Collecting information about competitors, pricing, and products that the company wants to discover at each outlets